With the news of increased monthly service fees and charges for debit card usage at some banks, San Jose-based Alliance Credit Union plans to continue to offer free checking for its members. The credit union also serves the residents of New Hanover, Brunswick, and Pender counties in North Carolina.
“Consumers should have a choice of a free checking account without losing convenience,” said Alliance Credit Union SVP of Marketing & Retail Delivery Emily Condon. “At Alliance, we offer online/mobile/text banking with Bill Pay and eStatements, as well access to more than 30,000 surcharge-free ATMs and 6,700 shared branches throughout the country.”
Alliance’s free checking program features no monthly maintenance fees or debit card fees, and no requirements to meet, according to Condon. And the credit union offers debit rewards.
In addition, the credit union recently launched its SmartPoints program, in which members can earn points for signing up for direct deposit, making a loan payment on time, using a credit card, or anything else on a list of services offered by the credit union. The points can be redeemed for anything from a lower interest rate on certain loans to covering non-sufficient funds (NSFs).
“Consumers need a financial institution that considers their interests not just the bottom line,” Condon said. “We encourage people to consider credit unions—such as Alliance—as a viable option.”