Keeping in touch with the current pop culture theme: “Zombies are this year’s Vampires” Carolina Postal Credit Union is providing an overall community benefit:
At the recent Octoberfest in Hickory NC – Zombies (provided by CPCU) were spotted swarming the Wells Fargo Stage Coach and reaching out (literally and somewhat frighteningly) to festival participants to warn them to avoid becoming Banker Zombies by joining a Credit Union.
In addition to the live, uh, undead, zombies, information for survival is being provided by a micro-site (with zombie video!) at www.survivebankerzombies.com, CPCU’s Facebook page, direct mail utilitzing USPS’ new Every Door Direct mail program, email blasts and posters. And a few squishy brains.
Rumor has it that the branches of CPCU will be taken over by Zombies October 31, 2011.
PTP New Media was the brains behind the creative.
For more photos of Zombiefest….oops….Octoberfest …. Go to Carolina Postal Credit Union’s Facebook page at https://www.facebook.com/#!/CarolinaPostalCU